Cordaid
1 Pint of beer (€4.5) = 150 liters of fresh water
Advertising Agency: Saatchi & Saatchi, Amstelveen, The Netherlands
Creative Director: Magnus Olsson
Copywriter: Saatchi/Saatchi Tribe
Art Director: Saatchi/Saatchi Tribe (Tim Bishop)
Photographer: Calle Stolze
Producer: Jan Willem Wiesenekker
People in need
1 Handbag ( 32) = Food for 8 weeks
M C
Editor in Chief Mehdi Chourou
