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BrandingSette
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Sette

IN May 3, 2015 BY M C 4246 views Leave a comment
Branding
numero_sette_italian_food

Italianicity

Pizzeria Sette (Seven): Italian restaurant in Lyon (France).

According to Roland Barthes (Rhetoric of the image), this Brand has 2 kinds of linguistic messages:

  1. A denoted message: number seven.
  2. A connoted message. The word Sette means Italianicity.

pizzeria_sette_lyon_branding_numbers

Author Bio

M C

Editor in Chief Mehdi Chourou

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